Your Biz Needs Words That Connect, Convince & Convert

When your product delivers amazing results but your funnel isn't converting, you need more than just "good copy." You need:

  • Scroll-Stopping Ads

  • 'I Need This!' Landing Pages

  • Open-or-Die Emails

  • 'Where Do I Pay?' Sales Pages

“Great copywriter & marketer. A one in a million find.”
Zack Fowler, Founder Rebel Websites


Trusted By...


Here's what nobody tells you
about scaling your business...

You've spent years mastering your craft.You’ve created great products and services.You've got the testimonials.The case studies.The proven results.But why are you still struggling with conversion rates?The problem isn't your expertise.It's your funnel's inability to communicate it.

Great products need great copy
that actually converts. Period.

Want to know the secret to high-converting funnels?It's not about writing prettier words.It's about creating a conversion system that:

  • Speaks directly to your ideal clients

  • Positions your expertise correctly

  • Nurtures and sells 24/7

That's how I've helped my clients generate $2.5M+ in revenue over the last 24 months.Not corporate jargon.Not fluffy words.Just copy that captures your voice and gets people to buy.


Hi! My Name Is Sergey and...

I craft high-converting copy that brings you sales

Your expertise deserves to be profitable.But even brilliant ideas need proven systems to generate consistent sales.My proven copy frameworks help you:

  • Convert total strangers into hot buyers

  • Build trust with your audience

  • Fill your calendar with qualified calls

  • Sell more without aggressive tactics

Gday, I'm Sergey Vasilyev

$2.5M+

Revenue generated for my clients

30+

Clients served across 15 industries

10+

Years of experience in launches


Three reasons business owners
call me in the middle of the night

#1:
Funnel Copy That Works While You Sleep

Your ads, landing pages, emails, and sales pages — all aligned to move total strangers into hot buyers.

#2:
Launches That Bring
5-6 Figures in Revenue

I’ll help you craft an offer your audience can't refuse and design a promotional strategy that fits seamlessly into your overall email calendar.

#3:
Done-for-You
Email Marketing

Keep your list engaged and healthy. Drive predictable revenue from nurturing sequences, regular newsletters, and powerful automation.

"Professional and hassle-free"

"I absolutely loved working with Sergey. He understands the psychology of persuasion and knows how to tap into prospects' pain and desire. Sergey found unusual and intriguing hooks that helped us uniquely position our product. His approach to running projects and handling feedback is professional and hassle-free. As a result, everything was delivered as promised. I'll definitely continue working with Sergey"

– Tim, Founder

Let's turn your meh copy into
a high-converting sales machine

Phase 1:
The X-Ray Session

We uncover what makes your offer unique, who your ideal clients are, and why they buy. This is where we find your conversion gold.

Phase 2:
The Master Plan

We design your complete funnel strategy - from traffic to sale. Every word, every page, every email planned for maximum impact.

Phase 3:
The Growth Engine

Your complete funnel copy delivered and ready to convert. Plus, ongoing optimization to ensure peak performance.

Here is what clients say about my work...


Want copy that actually converts? Let's talk.

Book Your Funnel Copy Audit Today
During this 45-minute call, we'll:

  • Analyze your current funnel and copy

  • Identify your biggest conversion opportunities

  • Map out a clear plan to scale your sales

I only take on 3 new clients each month. Soooryy.

- Sergey Vasilyev

P.S. Almost forgot! You probably want to see samples, right? Here they are

About us

Conversion-obsessed. Not trend-obsessed.I'm Sergey Vasilyev, a direct-response copywriter specializing in funnels that actually convert.My business isn't built on trendy marketing jargon or generic templates.It's built on understanding what makes people buy and crafting messages that speak directly to their desires and pain points.Over the last 2 years, I've generated more than $2.5M in revenue for my clients across 15 industries.I've seen what works, what doesn't, and why most marketing fails to convert.My journey started in the trenches.Before becoming a copywriter, I spent years in digital product development and launches, learning firsthand how the right words can transform a struggling business into a thriving one.That experience taught me something crucial: most businesses don't need prettier words - they need strategic messaging that creates a direct path from stranger to customer.I focus on results, not fluff.If you're looking for poetic prose that wins awards but doesn't sell, I'm not your guy.But if you want copy that captures your voice, resonates with your ideal clients, and consistently converts - we should talk.My approach is straightforward: understand your audience, position your offer in the right way, and create messaging that moves people to action.Let's build a funnel that works as hard as you do.

Copywriting Services

Aka how I can help you...

Landing Pages

You've created the perfect lead magnet.It's valuable. It's targeted.It's exactly what your ideal client needs right now.You're running ads, getting clicks, but collecting dust instead of emails.Your landing page is a conversion wasteland.Visitors arrive... look around... and bounce faster than a check from a broke client.Why?Your landing page copy isn't doing its ONE job - compelling visitors to hand over their email address.It’s time to stop burning ad dollars sending traffic to a page that can't convert.Let's turn your landing page into a lead-generating powerhouse.Starts from $1,500 USD


Facebook & Instagram Ads

Your visuals catch the eye.Your headlines pique interest.But your conversions are still disappointing.The problem isn't your targeting or your offer.It's your ad copy failing to bridge the gap between attention and action.While most businesses focus on tweaking images or budgets, I focus on the words that actually convince people to click.Ad copy that speaks directly to your ideal customer's desires while staying within platform guidelines (duh).Ready to stop wasting ad spend on campaigns that look good but perform meh?Let's create ad copy that turns impressions into conversions.Starts from $500 USD


Launch Emails

You've done everything right up to this point.Built your list. Created valuable content. Nurtured your subscribers.Now it's time to sell your offer. And suddenly... silence.No sales. No responses.Just the echo of your launch falling flat.The issue?Those unconvincing launch emails that fail to convert your warm audience into buyers.Let me help get that next launch of yours into a sales-generating powerhouse.👉 Emails that build anticipation and desire for your offer
👉 Copy that overcomes objections before they even think about them
👉 Messages that create urgency without resorting to sleazy tactics
👉 A sequence that guides subscribers naturally toward the purchase decision
When you work with me on your launch emails, you'll get:✅ A complete sequence designed specifically for your offer and audience
✅ Ready-to-use copy you can instantly load into your email platform
✅ Strategic timing recommendations to maximize open rates and engagement
✅ Sales psychology that turns ‘I’m in!’ subscribers into eager buyers
Let's make your next campaign your most profitable yet.Starts from $2,500 USD


Sales Pages

This is where most business owners freeze up
Hushh
You've successfully attracted leads and nurtured them through your funnel.Now they're on your sales page.Drum roll, please...The moment of truth.But instead of pulling out their credit cards, they're clicking away.A mediocre sales page can turn a promising launch into a disappointing flop.Want six figures instead of a few sales? It's all in the psychology of your copy.I know exactly what triggers buying decisions.What removes objections.What creates urgency.Your sales page needs more than just words.It needs strategic persuasion.When I work on your sales page, you'll get:✅ Persuasive copy that speaks directly to your ideal client's deepest desires
✅ Strategic positioning that makes your offer feel like the only logical solution
✅ Social proof and objection handling that removes purchase barriers
✅ A clear path to purchase that feels natural and inevitable
Let me turn your sales page into your most powerful conversion tool.Starts from $3,000 USD


100% Done-For-You Email Marketing

Ah, your email list. Your most valuable asset.Sitting there. Collecting digital dust.You know it should be making you money.Instead, it's becoming a monument to missed opportunities.Let's be honest.You're busy running your business.There's never enough time to consistently nurture your subscribers AND create compelling promotions.Meanwhile, potential sales are evaporating with every passing week.Stop treating your email list like a neglected side project.Let me transform it into your most reliable revenue generator.With my "Inbox Sprint" formula, I'll:✅ Design a strategic email calendar that balances relationship-building and sales
✅ Create engaging newsletters that keep your subscribers opening and clicking
✅ Craft high-converting promotional sequences that sell without burning your list
✅ Implement automated sequences that work 24/7 to convert subscribers into buyers
Your subscribers are waiting to buy from you.They just need the right message at the right time.Let me turn your dormant email list into a consistent cash machine.Starts from $3,500 USD


Need something custom?

Need several copy pieces working together?Makes sense.Buying separate services adds up fast.Let's be smarter.I'll bundle exactly what you need into a custom package... with a juicy discount that makes the decision easy.You get strategic, cohesive copy across your entire funnel without the premium price tag.Tell me what you're looking for, and I'll create the perfect package.

Let's talk about your copy needs

Ready to stop losing sales because of weak copy?Whether you need a complete funnel overhaul or just want to discuss how to improve your conversions, I'm here to help.Tell me about your business challenges, and let's explore how strategic copywriting can transform your results.Address:Georgia, City Batumi, Tamar Mepe Avenue, N 22a, Floor, 12, Apartment N143Open hours:Mon - Fri 9:00am - 5:30 pm (GMT+4)Phone:(+995) 591 935 177Contact us:Email: hello@primalconversons.comWant me to help you write a brief?Just call to book a consultation.

Terms and conditions

By accessing this website we assume you accept these terms and conditions.Do not continue to use Primal Conversions, if you do not agree to take all of the terms and conditions stated on this page.The following terms and conditions apply to work being commissioned directly by the client or agency/individual acting on behalf of their client.I will assume that the commissioner of the work is also the ‘paymaster’ unless otherwise agreed in writing.
For the purposes of these terms & conditions I will refer to the ‘paymaster’ as the ‘commissioner’, ‘you’, the ‘client’, ‘customer’, ‘third party’ or ‘agency/agencies’, or any other party charged with commissioning work or hiring me/my services.
The term ‘work’ refers to ‘copy’, ‘copywriting’, ‘research’, ‘planning’, ‘internal/external factors’, ‘job’, ‘jobs’, ‘consulting’ and any other reference to carrying out activity/work, whether it be an instruction in writing, or verbally from the client.The terms ‘I’, ‘me’, ‘myself’, ‘my service/s’, ‘Sergey’, ‘Sergey Vasilyev’, ‘Primal Conversions’, ‘Primal’, apply to me: Sergey Vasilyev.Payment of a deposit or any invoice issued by me is a clear instruction to commence work, and tells me unequivocally that you agree in full to these terms and conditions, without prejudice.All terms and conditions apply unless otherwise agreed in writing.Quotations / quotes / proposalsBefore any work commences, a full breakdown of costs will be submitted to you within a formal proposal/quotation or detailed email.Quotations are valid for 15 days or, at my discretion, the timeline can be shortened or extended.In the event that the scope of work changes – at the request of either party – during the project, you will be notified, and costs to accommodate these changes will be submitted to you in writing.You will need to accept these changes and make the appropriate payment in order for work to continue.Payment termsJobs up to the value of $500 require prepayment in full.
Jobs between $500 and $1000 require the first $500 to be paid as a deposit, unless otherwise agreed in writing.
Jobs starting from $1001 and above, require a 50% deposit.Any balance payment that is due, is to be made within 24 hours of receipt of invoice.Unless an invoice is disputed, in writing, within seven days of receipt, a late payment fee of 50% of the total invoice value will be invoiced.Deposit payment is due upon invoice. Failure to make this payment ensures that no work will commence.I accept the following payment methods:
- Direct bank transfer
- Cash
- Credit Cards
- International bank transfers
Drafts, revisions, and timescalesOne draft/concept, plus two revisions will be supplied, where necessary.
Complete rewrites are considered to be additional drafts and will be charged accordingly.
If this is required, a quote will be submitted before commencing work.
Submission of the first piece of work to the client will take place on or before day seven of receipt of deposit/prepayment.
This can be changed at my discretion, and does not require me to inform you of this.All timescales specified within proposals/quotations are approximate and are subject to change in accordance with a job’s pace, typically dictated by the client’s feedback response times.I will incur no penalties in the event that submissions are delayed, under any circumstances or/unless I deem otherwise.Feedback, proofreading and approvalI require feedback within 5 working days of submission of work.
In return I will aim to send revisions back to you within 2 – 5 working days.
If the client fails to provide feedback within 14 days, I can, at my discretion, make a decision to cancel the job.See ‘my/your right to cancel’.If something goes wrongMy goal is to always do my very best to make the client happy.On the rare occasion a difficulty arises, I will endeavour to be fair and resolve issues in a professional manner and without delay.If this requires further drafts or revisions outside of the agreed work-scope and cost, I will, at my discretion, provide them at no additional cost to the client.My/your right to cancelWork can be cancelled by the client up until the point of paying a deposit, without incurring any cost.Paying a deposit or making a payment of any kind is a clear instruction by the client to proceed with the work.If in the unlikely event a job isn’t ‘working out’ for whatever reason, either party can ‘call time’ and end/cancel the job at any point.
The only notice that’s required by either party is an email giving an ‘instruction to cease work’. This will ensure that work stops with immediate effect.
Any work that has been created/carried out up until that point will be paid for by the client – whether approved or not.If time has been spent on planning, research or other internal/external factors (regardless of how much content has been written), these work costs will also be taken into account and deducted from the deposit.This is regardless of whether time allocation was detailed on an invoice, quotation, or proposal. Time is charged at $100 per hour.After work costs have been deducted any remaining balance will be reimbursed back to the client.If the work has exceeded the value of the deposit, the client must pay the total value/balance.The client owns the work that has been created and submitted, providing it has been paid for.RefundsUnless specifically agreed upon in writing during the initial project scoping phase, no refunds will be provided for services rendered. All deposits and payments are non-refundable once work has commenced.In the event of project cancellation, the payment structure outlined in "My/your right to cancel" section will apply, with any unused portion of deposits potentially being returned after work costs have been deducted.Any exceptions to this policy must be documented in writing prior to the commencement of work.Responsibility for accuracyI accept no responsibility for the accuracy of the copy/content/advice that I submit/provide or the claims that I make when in consultation.It is the sole responsibility of the client to ensure that all statements, claims, promises, information on said service or product, and guarantees are upheld in accordance with the laws of Georgia.No claim for compensation or reimbursement due to loss of earnings or any other detrimental effect to the business in question can be made against myself or other party/s working on my behalf.Showcasing your projectI can, without requiring your permission, showcase your project amongst my website’s portfolio pages, unless otherwise agreed in writing, or, as a result of me signing a non-disclosure agreement (NDA),Managing expectationI cannot guarantee any earnings, and my job as a copywriter or consultant is to give you the best possible start in your pursuit of driving traffic to your website/landing pages/sales pages/video sales scripts or assisting you in promoting your business in some way – assuming that that has been defined as a goal.I can only advise on what I consider to be best practice, and make no guarantees as to rates of conversion or ROI (return on investment).OwnershipOnce all invoices have been paid in full, the client takes full ownership of the work/ copywriting’s copyright and intellectual property rights.Jurisdiction of lawThis agreement is governed by the laws of Georgia, without regard to its conflict or choice of law provisions.Customer acknowledges and agrees that Georgia is an appropriate place for venue of any litigation and that Georgian courts have exclusive jurisdiction over this agreement and Customer.In the event the Customer and Seller are unable to resolve any Customer dispute, and any collection action, suit or other judicial proceeding is commenced, the prevailing party in any such collection action, suit or judicial proceeding shall be entitled to recover its costs and reasonable legal fees incurred.

Privacy Policy

SECTION 1 - WHAT DO WE DO WITH YOUR INFORMATION?When you purchase something from our website, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.When you browse our website, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.Email marketing (if applicable): With your permission, we may send you emails about our website, new products and other updates.SECTION 2 - CONSENTHow do you get my consent?When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.How do I withdraw my consent?If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at hello@primalconversions.com.SECTION 3 - DISCLOSUREWe may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.SECTION 4 - THIRD-PARTY SERVICESIn general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us.So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.LinksWhen you click on links on our website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.SECTION 5 - SECURITYTo protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption.Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.CookiesCookies are small text files which are transferred from our websites, applications or services and stored on your device.We use cookies to help us provide you with a personalised service, and to help make our websites, applications and services better for you.Our cookies may be session cookies (temporary cookies that identify and track users within our websites, applications or services which are deleted when you close your browser or leave your session in the application or service) or persistent cookies (cookies which enable our websites, applications or services to “remember” who you are and to remember your preferences within our websites, applications or services and which will stay on your computer or device after you close your browser or leave your session in the application or service).You may be able to configure your browser or our website, application or service to restrict cookies or block all cookies if you wish, however if you disable cookies you may find this affects your ability to use certain parts of our website, applications or services.SECTION 6 - AGE OF CONSENTBy using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.SECTION 7 - CHANGES TO THIS PRIVACY POLICYWe reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.If our company is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.QUESTIONS AND CONTACT INFORMATIONIf you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact us at hello@primalconversions.com.